According to the American Cancer Society, as reported on http://blackhealthmatters.com, the death rate for all cancers combined is a third higher among African-American men than white men. For black men, cancer is second only to heart disease as the leading cause of death.
Some groups are addressing this--notably, Black Men Speak (Oakland, CA), Project Brotherhood (Chicago), Mean of Color Health Awareness (Springfield, MA), and Black Men's Health and Wellness Expo (Orlando).
The University of Michigan Comprehensive Cancer Center held a series of breakfasts from 2008-2014 to improve awareness and promote screening of black men from 51-70.
They got info on the subjects they were interested in, namely nutrition, prostate cancer, colorectal cancer, pain management, and clinical trials.
They followed up with focus groups that showed that black men will attend such breakfasts--so how about one in your neck of the woods?
I also once reported on an initiative for barbershops to educate barbers to encourage screening tests...These initiatives are still going on.